In the latter part of 2008, I spent a great deal of time perusing the Concrete Construction archives researching an article on the 35th anniversary of World of Concrete ( www.worldofconcrete.com). As part of my research, I went through every page of each issue from the past 35 years. Not surprisingly, many of the subjects the concrete industry is concerned with today—from general business to technical topics—have appeared in the pages of CC in the past.
I found articles on how and why the nation's economic struggles affected the construction industry during the '70s, '80s, and '90s. As many of you have experienced, no decade was immune to recession, and each uniquely impacted the industry in their own different way. In each case, you ultimately realized the sky was not falling as the nation and the construction industry recovered from the specific recession leaner, but stronger. Given the current economic situation, contractors have maintained there is still work out there, and they know business will rebound sooner than later.
On the technical side, I read numerous articles examining curling, tolerances, structural concrete for a wide variety of projects, and articles on exposed aggregates and stamping, prior to their definition as part of the decorative concrete segment of our industry. All told, it was intriguing to step back in time and deconstruct the editorial content that appeared in the CC of year's past and compare it with the magazine we publish today.
It is evident that the premise of our editorial content remains consistent; however, it is due time to make some cosmetic changes to the publication.
Starting with this issue, we've updated our look to enhance your reading experience. You will notice dramatic as well as subtle changes in the appearance of features and departments.
Overall, our goal was to simplify the layout, make columns less dense, and the type easier to read.
Additionally, the relationship between the between print version of CC and our Web site (www.concreteconstruction.net) has been enhanced. Our Web site will to continue to feature a monthly exclusive editorial feature as well as an editorial feature from the CC archives. Also, we will frequently update industry news, post project site videos and slideshows, and provide technical webinars. Please visit our Web site often as we continue to develop new and exclusive editorial content.
Finally, and most importantly, I want to ensure every reader that our new look is just another step to enhance the editorial mission of CC. We have been your industry leader for more than 50 years, delivering the editorial information you need to improve quality, reduce costs, and increase profitability. We will continue to keep you current of new materials, equipment, techniques, safety, and management ideas to drive your business forward.