To celebrate the launch of the New Holland 200 Series skid steers and compact track loaders, New Holland Construction is auctioning off two custom-painted, limited-edition New Holland 200 Series skid steer loaders – the “Cruis’n” L220 and the “Big Blue” L230.

Net proceeds from the auction of these two machines will go to the American Red Cross to help aid victims of natural disasters and offer compassionate services.

“New Holland Construction, its dealers and customers have helped make a difference in communities across North America by supporting the efforts of local American Red Cross and Canadian Red Cross chapters at more than 30 New Holland Super Boom Road Shows throughout 2011,” said Dave December, marketing manager, New Holland Construction. “To date, New Holland has raised more than US$29,000 for the Red Cross.”

Held at New Holland dealerships across the United States and Canada from March through October, the Super Boom Road Show events included skid steer challenges featuring New Holland’s new 200 Series skid steer loaders. Compact equipment operators were invited to compete against each other for the best time on a special course. Prominently displayed at many of these events, the “Cruis’n” and “Big Blue” models drew large crowds of admirers.

The auction begins at 8:00 a.m. (Central time) on Thursday, Oct. 27, 2011, with a minimum starting bid of US$50,000 for “Cruis’n” and US$58,000 for “Big Blue”. To place a bid on these exclusive models, bidders must complete the printable bid form available at for the “Cruis’n” model and for the “Big Blue” model. Printed bids must be signed by the bidder and submitted to an authorized New Holland Construction dealer or New Holland Agriculture dealer before 5:00 p.m. (Central time) on Wednesday, Nov. 2, 2011. The winning bidders of the “Cruis’n” and “Big Blue” models will be notified on Monday, Nov. 7, 2011.

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