In 1975, the inaugural World of Concrete trade show was launched in Houston. That first show featured 77 exhibitors covering 22,000 square feet of exhibit space. A total of 1550 construction industry professionals made their way to the show.

Times have changed, for the bigger and for the better.

World of Concrete 2009 marks the 35th anniversary of the construction industry's only international show dedicated to the commercial concrete—and masonry construction—industries.

The 2009 version of World of Concrete, being held Feb. 2–6 at the Las Vegas Convention Center, now attracts more than 1700 exhibitors in close to a million square feet of exhibit space. Approximately 90,000 attendees are expected at this year's show alone.

Also featured at World of Concrete 2009:

Educational Sessions—Whether you are a concrete contractor, decorative concrete artist, veteran mason, or involved in another concrete-related field, there are plenty of programs for you. Choose from either 3-Hour seminars or concentrated 90-Minute sessions.

Exhibitors—The show floor is essentially a concrete and masonry superstore, with more than 1700 leading equipment manufacturers showing off their latest products, services, and technologies designed to make your job easier.

Challenges—Do you think you are a concrete construction expert? Match your skills against other World of Concrete 2009 attendees and fight for your share of prizes in the SPEC MIX BRICKLAYER 500, John Deere Load America and Skid Steer Competition, Pettibone Telehandler Skills Competition, or Liebherr's Operators' Precision Challenge.

Demonstrations—Take advantage of the Las Vegas weather to step outside and view the Artistry in Decorative Concrete area where you will see the endless possibilities of decorative concrete. You can even interact with the artists as they work on their decorative concrete projects. Also, many of the Outdoor Exhibit areas allow attendees to demo the latest and greatest construction equipment.

Special Events—The Hoover Dam tour gives attendees an inside tour of the dam and detailed information on the concrete used in the dam. The latest in sustainable construction equipment and technology is on display in the GREENSITE area, or you can vote for your choice for the best and brightest new products in our Most Innovative Products contest. Finally, you also can view even more new products and technology in the New Product Showcase on the show floor.