Pouring concrete at the Northwest Distribution Center in Apopka, Fla.
Seretta Construction Pouring concrete at the Northwest Distribution Center in Apopka, Fla.

Being honest isn’t always easy, but it’s essential for contractors to establish trust with their customers. Seretta Construction has been in business for 30 years and its basic principle is to know more about concrete than anyone else in the room. Knowledge, honesty, and quality service is the formula this contractor uses to thrive in the industry.

Seretta Construction became the second Tilt-Up Concrete Association “Certified Company” in the world and played an integral role in making Florida one of the nation’s biggest tilt-wall markets. Seretta is primarily a full-scope tilt-up contractor while also working on large foundation or paving packages, pouring high-tolerance floors, and placing industrial floors with concrete toppings.

Seretta was one of the first companies in the U.S. to start using laser screeds. After buying their first laser screed in 1992, the contractor now owns a fleet of the latest models.

By establishing trust early on, this contractor has been able to retain a lot of its customers, most of which have been working with them for more than 25 years. Seretta’s clients range from small mom and pop contractors to large general contractors. By minimizing outside hiring, the contractor can promote from within. Regular company outings to sporting events brings everyone closer together in the Seretta family.